I was introduced to Bill Sherman when we engaged Thought Leadership Leverage to help us define our Content Strategy. Bill and his team were incredibly insightful and pragmatic in their approach to co-creating a foundation to both define and focus our Brand Purpose. Bill is infinitely patient, and spends the time to get it right! The “it” is a taxonomy that nails what we bring to our clients and market, the method that we continue to use to uncover Chocolate Conversations in an organization, and the narrative that distinguishes us from our competition. Additionally, Bill helped us align our products and offerings to our redefined Brand Purpose. Not necessarily in our original scope, Bill and his team helped us establish a business development and project management process and practice that now has everyone in our firm on track, on time and on budget. Bill is smart, generous with his time and support, and effective.
fassforward Consulting Group
If you want to play in the big leagues, you need to be enterprise-ready and Bill Sherman will get you there. As a keynote speaker, and I don’t think I’m alone here, I sort of thought giving speeches to gatherings of Fortune 1000 employees meant I was ready for any enterprise. That was until executives started asking me for a package of solutions they could implement throughout their organization. Bill, and his operations team at Thought Leadership Leverage, prepared me and gave me the confidence to pitch great solutions to these execs. They helped me:
- Assess what I was currently capable of providing an organization
- Determine what I would need to be enterprise-ready
- Build the components needed for an enterprise rollout; a video series with activities, webinars, manager toolsets, diagnostics and assessments, and the list goes on
I wanted to add more value to organizations, while also monetizing my content and expertise. I now look forward to increasing revenue without being personally on-stage. I enjoy seeing people’s lives improved through the propagation of my ideas. I may have brought my skill, but Bill Sherman and the TLL team gave me the uniform and the equipment to join the big leagues.
CEO, WhiteSpace at Work