WE HELP THOUGHT LEADERS
Leveraging Thought Leadership With Peter Winick – Episode 4 -Peter Shankman
There are thousands of potential thought leaders on the internet, all competing for clients’ attention. How can you be sure to stand out from the crowd? The New York Times has called Peter Shankman, “a rockstar who knows everything about social media and then some.” He’s the founder of…
SEE IF YOU NEED OUR HELP.
ARE YOU A THOUGHT LEADER?
At Thought Leadership Leverage (TLL), our thought-leadership clients typically fit into one of four profiles: successful business authors and professional speakers, well-respected academics, seasoned senior executives, or boutique and mid-tier consultancies. Thought Leadership Leverage helps thought leaders build their ideas into businesses and create revenue streams from their content. Peter Winick, Founder and CEO of Thought Leadership Leverage, brought that all together, so you could focus on mastering your craft.
“As a thought leader with many ideas and even more possible courses of action you could take spending time with Peter helps you get clarity and focus about what can bring you the best return. Not only that but he opens up possibilities to leverage your ideas that you probably haven’t thought of and, on top of that, helps you pull it into a plan that you can do something about. A very rewarding and inspiring day.”
The TLL team is wonderful. You’ll get a group of smart, thorough people with a great process to help you get a fresh perspective on how to grow your platform and make meaningful progress on the journey.
“Peter is the perfect partner. Not only is he a seemingly endless resource of connections, ideas and brilliant strategy but he has the uncanny ability to push business forward in a fraction of the time expected. Our company was set on fire from the first day we met with him and from that moment on we played in an entirely different league.”
“After our first conversation, I knew that I wanted to work with Peter. His mission to help those working to make a positive difference and his ability to quickly understand my situation and help me move forward were a powerful combination. After we had been working together for a few weeks, I told him that he had ‘rewired my brain’ for successfully building the business I had imagined.”
Peter literally transformed my business model by getting me to focus on blind spots I didn’t know I had. He has tremendous business acumen and an uncanny ability to get to the core of an ROI issue very quickly. But what impresses me most about him is his generosity and candor. A consummate professional, he’s not only a partner I trust - a wingman - he’s become a friend.
Peter spent two weeks consuming the 15 years of content I had created for the IT executive community and then focused in on the single most valuable concept. We spent a few hours brainstorming and emerged with a winning idea for turning that concept into a viable business. The session was eye-opening for me and I am excited to move forward!
“Peter Winick transformed my business and elevated my value to my clients. The money that I invested in coaching him has come back to me ten-fold in the years since. Peter understands how to help smart people discover their highest value to clients and then build systems to serve those needs. Over the years, as I've collaborated with Peter on other projects for mutual clients, I've seen his team's ability to build out statistically valid assessments, enterprise offerings, video training programs and more. If you are committed to learning, being challenged and changing your offering so that it scales beyond just yourself, Thought Leadership Leverage is the answer.”
"We engaged Peter and his team to assist with our global strategy for our SGEi company brand as well as my individual Shane Green brand. Peter’s methodology and insights was the perfect catalyst for re-engineering our strategy, aligning our people, and implementing the necessary resources to achieving the next steps in our brand success. We highly recommend his services and assistance for companies or people looking to leverage their expertise and accelerate their growth."
From the first meeting with Peter it was evident that we were embarking on a journey towards success with someone who had what we needed…Passion! As further engagement took place the entire TLL team exhibited that same passion for what I believe they do best and that’s taking an idea and giving it a voice. We live in a world where it’s easier to say what you want the world to know, it’s just harder to be heard. Peter and the TLL team will cut through the noise and amplify the one voice that matters most…Yours! As we are now launching our business and book it has become clear that they have set us up to achieve greatness through intentional strategy, defined objectives, and proven methods of delivery. Get them on your team and win.
Ryan McCarty, Co-Founder of Culture of Good, Inc., Co-Author of Build a Culture of Good
As experienced marketers, we naturally assumed that we had effectively positioned our business, our services, and our IP. But after our first conversation with Peter and the TLL team, we realized we had some important work to do. Their in-depth analysis of our business revealed opportunities (and challenges) we had simply never considered. They quickly zeroed in on our existing strengths, identified areas of greatest potential, and developed a strategic plan for taking SmartStorming to the next level – and then to the next one after that. These folks are smart, “get it” very quickly, and worked as hard and as passionately on our business as we do. We’re delighted with our decision to work with Thought Leadership Leverage and are looking forward many shared successes in the future.
Mitchell Rigie and Keith Harmeyer, Partners, SmartStorming
Clarity, Insight & Opportunity – that’s what I was looking for when I approached Thought Leadership Leverage, and Peter Winick did not disappoint! It’s one thing to be an expert in one’s own field, but Peter revealed my value BEYOND my own field! I am truly grateful – and incredibly excited for the opportunities ahead.
Matt Lehrman, Principal – Audience Avenue, LLC
Working with Peter completely re-oriented my thinking about my intellectual property and how to use it to develop my consulting business. I really benefitted from his perspective and experience. It’s like spending time with a really smart, experienced friend who cares about your success. I’m still working down the punchlist of ideas I got from our conversations – and will be for the next few years.
Cassie Solomon, The New Group
