Thought Leadership Avatars - Thought Leadership Leverage

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Which one are you?

These are our target avatars. We can develop your target avatars through our Sales Narrative process.

Growth-Minded CEO

“I want to grow my
core business through
thought leadership.”

Impact & Legacy Exec.

“I learned a lot of
lessons running my
business. Now, I want
to share them.”

Thought Leader on the Go

“How can my ideas
spread even when I’m
not present in the room?”

In-House Guru

“My company wants me
to create thought leadership.
Where do I start?”

Hall-of-Fame Thinker

“I’ve changed the
business lexicon,
but I want to see
better financial returns.”

Growth-Minded CEO

“I want to grow my
core business through
thought leadership.”

Growth- Minded CEO

Impact & Legacy Exec.

“I learned a lot of
lessons running my
business. Now, I want
to share them.”

Impact & Legacy Exec.

Thought Leader on the Go

“How can my ideas
spread even when I’m
not present in the room?”

Thought Leader On The Go

In-House Guru

“My company wants me
to create thought leadership.
Where do I start?”

Hall-of-Fame Thinker

“I’ve changed the business
lexicon, but I want to see
better financial returns.”

Hall-Of-Fame Thinker

Growth-Minded CEO

Impact & Legacy Exec.

Thought Leader On The Go

Hall-Of-Fame Thinker

May have dabbled in thought leadership.

Needs a strategy aligned with their message.

Has a strong network, needs leveraged.

Current CEO or recent business owner.

Wants to build a content-based business.

Personal network has relevance and potential.

A solo (or duo) with clients and content.

Generates revenue when “in the room”.

Hasn’t fully leveraged content and network.

A director+ or big-thinker inside a firm.

Needs to establish a platform and content.

Uncomfortable with networking and sales.

Accomplished author, speaker, or consultant.

Ready to build on a solid reputation with clients.

Needs a strategy to win larger deals.

Organizational Thought Leadership

If your company has gone beyond needing an In-House Guru, and is using thought leadership as a marketing tool visit OrgTL.com.

Companies We've Worked With

We’ve worked with these and other organizations either on behalf of our thought leaders or directly:

Companies We've Worked With

We’ve worked with these and other organizations either on behalf of our thought leaders or directly:

Big Beacon

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