Improving Thought Leadership Through Pragmatism and Serving Others | Doug Conant

Improving Thought Leadership Through Pragmatism and Serving Others | Doug Conant

Using thought leadership to find what matters most and improve leadership.

An interview with Doug Conant about the “sacred ground” of leadership, pragmatism, and stopping to reflect on the things that matter most.


Our guest today is internationally renowned business leader, Doug Conant. Doug is the best-selling author of The Blueprint, an eminently smart and practical guide to leadership that contains 6 content-rich steps to creating a richer, fuller, more elevated professional life. With more than 40 years of leadership experience at first-class companies like Campbell Soup and Nabisco, Doug now focuses on thought leadership as the Founder and CEO of Conant Leadership.

In today’s episode, Doug shares his passion about his life’s work in thought leadership, and how he implemented positive, meaningful change at Campbell Soup Company. Years after he began, he chose to leave the corporate world and move into thought leadership full-time. Now, he is using his experience and expertise to help leaders world-wide.

Doug tells us about his legacy of contribution, and the ways in which he is inspired to transcend the ordinary and elevate new, innovative ideas. He talks to us about his book, The Blueprint. Then, Doug explains how following a few simple steps can help leaders “up their game” by focusing on ways to constantly elevate their interactions.

Doug and Peter discuss the need to take time for reflection and study; how to know what matters most; and how to change small things to get big impact. Great leaders are pragmatic about where they spend their time, focusing on the things that matter the most in order to see the biggest – and best – return for their efforts! If you’ve been looking for ways to increase your focus and bring innovative ideas about leadership into your life, this is the episode for you!

Three Key Takeaways:
  • Leadership is “sacred ground,” where you affect people’s lives and livelihoods. Great thought leadership should improve the quality of leaders in order to change a myriad of lives.
  • Thought leaders need to be meditative about their time and their goals, focusing on the things that matter the most!
  • When seeking to improve as a Thought Leader, seek out role models, pay attention to those who had a profound positive impact on you. Actively follow the leadership they’ve shown – as you develop your own path!

If you need a strategy to bring your thought leadership to market, Thought Leadership Leverage can assist you! Contact us for more information. In addition, we can help you implement marketing, research, and sales. Let us help you so you can devote yourself to what you do best.

Listen to this podcast on Apple Podcast or Google Podcast!

Peter Winick

Peter Winick has deep expertise in helping those with deep expertise. He is the CEO of Thought Leadership Leverage. Visit Peter on Twitter!

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