Leveraging Thought Leadership With Peter Winick – Episode 184 – Vince Poscente

 

The keynote speaker landscape has changed. Bureaus are more selective, and even the best speakers are booking more than 50% of their engagements directly. Facing that kind of market pressure, how do you overcome these difficulties and attract new clients?

In this episode, our guest is Vince Poscente, award-winning sales and marketing executive. Vince is the best-selling author of The Age of Speed, an Olympic athlete, and one of only four people inducted into both the US and the Canadian Speaker Hall of Fame.

Today, he and Peter discuss ways to attract new clients, tips for working with speaker bureaus, and ways to create a strong working relationship with agents. Vince talks about the “anatomy of communication,” and how new speakers can grab their audience and connect with real authenticity.  Plus, he discusses the power of effective marketing videos – and gives you some insights on how to create your own!

Want to get attention as a speaker? You need a Sizzle Reel!


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Peter Winick

Peter Winick has deep expertise in helping those with deep expertise. He is the CEO of Thought Leadership Leverage. Visit Peter on Twitter!

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