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Leveraging Thought Leadership With Peter Winick – Episode 92 – Kristi Faulkner

New brands have to think a lot about how they’ll stand out from the crowd. What makes your thought leadership unique and different? What audience will you target; who needs your content to solve their worst problems?

Kristi Faulkner, President of Women Kind and contributor to joins us in this episode, talking about her journey bringing strategic marketing to the largest spending group of all – women!  Kristi shares tips on how to positions a newer or smaller brand to compete effectively against bigger companies. Further, she delivers insights about choosing speaking engagements, and talks about how to be a good panelist – the kind they want to come back again and again!

If you need a strategy to bring your thought leadership to market, Thought Leadership Leverage can assist you! Contact us for more information. In addition, we can help you implement marketing, research, and sales. Let us help you so you can devote yourself to what you do best.

Peter Winick has deep expertise in helping those with deep expertise. He is the CEO of Thought Leadership Leverage. Visit Peter on Twitter!

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