Scaling Business – Helping Thought Leaders-Dropping Bombs Ep 217-Peter Winick

And you help people scale their businesses quite dramatically.

Yeah.

All through thought leadership.

Yeah.

Which is funny cuz you have your own thought leadership.

Exactly. Well,mine is limited to thought leaders. Right.

Yeah. But you said your tag is you give deep expertise to those with deep expertise.

Yes.

That’s good. And there’s a lot of it. And more of it growing. Have you, have you saw that?

Yeah.

Like yeah. The industry is growing.

I think it’s moved a lot or where it is moving is from the traditional, “Hey, I’m an author speaker, I’ll… you know, road warrior speaker.” There’s plenty of those. We love those. But more and more mid and large-size professional service firms, accounting firms, consulting firms globally are diving in going, “Wait a minute. Everybody else has got a book and everybody else is speaking and everybody else is writing. We sort of dabbled in it. How do we do this with structure? How do we do this in an impactful way?”