How to stand up organizational thought leadership and who should own it. An interview with…
What is the DNA of greatness? How are “ordinary” people achieving success? Can success be as simple as emulating those who have achieved it in the past?
In this episode, our guest is Dan Waldschmidt, Co-CEO of Edgy Inc. He’s the author of Edgy Conversations, an extreme athlete, and an elite strategist helping businesses across the world achieve greatness! In his own words, “I don’t just talk about success. I’m obsessed with it.”
Dan shares how he turned his blog into a book — but only after shooting down four book deals, and why he wanted to ensure that the book lived up to his vision. Plus, he talks about how to create edgy marketing maneuvers that pay off in a big way, and how his book became much more than an oversized calling card.
Dan uses his energy and edginess to grab the attention of his audience. How can you grab an audience’s attention with your Thought Leadership?