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Scaling You

Seems like these days, we’re constantly hearing about how things need to be big. Oversized pillows, supersized food, massive warehouse stores with (finger-quotes) “huge savings.” Everyone seems to think that bigger is better! Look, I know you want your business to see big profits and big success, but it’s time to talk about the power of small.

Most of our clients are individuals, or small organizations whose staff wouldn’t fill a decent-sized conference room – much less an auditorium. But they do—or want to do—big, big business. If that sounds like you, then you know that when you want to make a big impact, you need the right tools and the right mindset. At Thought Leadership Leverage, we’ve helped thought leaders, authors, and speakers who have successfully worked with Fortune 1000 corporations like Accenture, Microsoft, Proctor and Gamble, Nike, Bank of America, and Google! We’ve tailored strategies and products that allow our thought leaders to scale their content and provide a big impact for their clients.

Your constraint is not your content. Your constraint is your time!

Travelling, staying in hotels, giving workshops and keynote speeches; you can only do so much! And consultancies grow arithmetically. Each consultant you add has the same problems you do: only so much time in the day. Plus, nobody knows your content better than you! But how do you scale yourself?

Thought Leadership Leverage wants to help you grow your business exponentially. You need to create offerings and solutions that can reach far more people, without consuming your time. By digitizing your content and creating innovative learning solutions that are available on-demand, we help you punch way above your weight-class.

Basing your success on your ability to monetize your time is an antiquated and exhausting strategy. What comes after that? Thought Leadership Leverage specializes in working with thought leaders who want to do more, push boundaries, and scale their content. Brilliant folks exploring new ideas and diversifying into the latest industries and arenas. We get them up to speed on digital strategies, online productization, and the newest trends in leadership.

If you have a client that operates in six time zones and ten countries, you need a solution that’s available 24/7 – even when you’re not. That means designing an always-online learning system that your clients can utilize for any need, at any time, wherever they are in the world. A digital training program that is accessible to any number of trainees, on-demand. Just like that. With our existing team of professionals, we can translate your content into a package that meets any client’s needs – even the “big ones.” Ask yourself this: Even with your biggest client, what percent of the total employee base are you currently reaching? 2%? 5%? What would it mean to you and your business if that number was ten times as large!

It’s great to be agile, responsive, and totally in control of your content. Now you’re thinking big! And when you’re ready to embrace the big advantages that come from being small, Thought Leadership Leverage will be there.

We’ll build something great together.

Peter Winick has deep expertise in helping those with deep expertise. He is the CEO of Thought Leadership Leverage. Visit Peter on Twitter!

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