When is it better to go for the incremental vs the monumental?

Transcript

Hi there, it’s Peter Winick. I’m the founder and CEO at Thought Leadership Leverage, and here’s the idea that I’d like to share with you today—and that’s this:

Many thought leaders strive to put something out into the universe that’s monumental. And that’s worthy. That’s admirable.

However, for thought leaders that have been practicing a while, that have their names out in the field, that have their work out in the field, incremental is often as important—or more important—than going for monumental.

A little improvement, a little adjustment in your model, in your method, in your framework—to make it more applicable to a specific audience or make it easier to understand for a leader in a business unit.

So I think the question really underneath the idea is: when is it time to strive for something that’s monumental and put in the effort that that takes? And when would it make sense to add some incremental to your body of work?

Love to hear your thoughts.