Thought Leadership Avatars - Thought Leadership Leverage

Which one are you?

These are our target avatars. We can develop your target avatars through our Sales Narrative process.

Growth-Minded CEO

“I want to grow my
core business through
thought leadership.”

Impact & Legacy Exec.

“I learned a lot of
lessons running my
business. Now, I want
to share them.”

Thought Leader on the Go

“How can my ideas
spread even when I’m
not present in the room?”

In-House Guru

“My company wants me
to create thought leadership.
Where do I start?”

Hall-of-Fame Thinker

“I’ve changed the
business lexicon,
but I want to see
better financial returns.”

Growth-Minded CEO

“I want to grow my
core business through
thought leadership.”

Growth- Minded CEO

Impact & Legacy Exec.

“I learned a lot of
lessons running my
business. Now, I want
to share them.”

Impact & Legacy Exec.

Thought Leader on the Go

“How can my ideas
spread even when I’m
not present in the room?”

Thought Leader On The Go

In-House Guru

“My company wants me
to create thought leadership.
Where do I start?”

In-House Guru

Hall-of-Fame Thinker

“I’ve changed the business
lexicon, but I want to see
better financial returns.”

Hall-Of-Fame Thinker

Growth-Minded CEO

Impact & Legacy Exec.

Thought Leader On The Go

In-House Guru

Hall-Of-Fame Thinker

May have dabbled in thought leadership.

Needs a strategy aligned with their message.

Has a strong network, needs leveraged.

Current CEO or recent business owner.

Wants to build a content-based business.

Personal network has relevance and potential.

A solo (or duo) with clients and content.

Generates revenue when “in the room”.

Hasn’t fully leveraged content and network.

A director+ or big-thinker inside a firm.

Needs to establish a platform and content.

Uncomfortable with networking and sales.

Accomplished author, speaker, or consultant.

Ready to build on a solid reputation with clients.

Needs a strategy to win larger deals.

Organizational Thought Leadership

If your company has gone beyond needing an In-House Guru, and is using thought leadership as a marketing tool visit OrgTL.com.

Companies We've Worked With

See the organizations we’ve worked with either on behalf of our thought leaders or directly.

Companies We've Worked With

See the organizations we’ve worked with either on behalf of our thought leaders or directly.