Leveraging Thought Leadership With Peter Winick – Episode 14 – Bill Sherman

Want to know if your content will get you in the door with enterprise clients?

In this episode, Peter is joined by Thought Leadership Leverage’s COO, Bill Sherman, for a conversation about thought leadership strategy, and how to scale content for major enterprise clients. Bill’s expertise in the training industry shines as the conversation ranges from the importance of digital and accessible training programs, to getting around reduced training budgets, and facing higher than ever expectations from clients who need their problems solved.

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Peter Winick has deep expertise in helping those with deep expertise. He is the CEO of Thought Leadership Leverage. Visit Peter on Twitter!