Leveraging Thought Leadership With Peter Winick – Episode 37 – Dr. Tony Alessandra

Are you ready to take your assessment product to the market place? There’s a lot more to it than hitting the “publish” button, and we’re here to give you a few great ideas!

This week, our guest is Dr. Tony Alessandra, CEO of Assessments 24×7 LLC, and a prolific author of best-selling books including, “The NEW Art of Managing People,” “Charisma; the Platinum Rule,” and “Communicating at Work.”

Tony sheds light on the importance of using instructional design to make your content learnable; why you should sell your assessment product on a small scale first; and the importance of keeping in constant contact with your industry so you can plan for a future filled with opportunity and change

Did you know that teaching videos need to be shorter than 8 minutes? Do you want to create an off the shelf assessment that thousands of companies will use? If you are already feeling overwhelmed, then stay tuned, and get the insights you need!