Transcript: When I speak with organizations, I often ask a question: “who owns the thought…
Every organization faces its own moments of crisis. How will your respond to yours? Is your business crisis-ready?
Melissa Agnes is a leading authority on crisis preparedness, reputation management, and brand protection, serving as the President and Co-Founder of Agnes+Day Inc, a crisis management firm that helps clients plan for, prevent, and manage a vast array of crises and emergencies. She’s worked with NATO, Ministries of Foreign Affairs and Defense, and multiple global organizations, helping them build invincible brands that can withstand even the most devastating events. Also, She is the author of “Crisis Ready”.
Melissa joins us to discuss the importance of being crisis ready, and preparing yourself and your business for possible crisis. She also shares her story as a young entrepreneur working to get her content out without the support of a big marketing budget, how she landed a TedX talk, and the value of working with a skilled team. Listen in!
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